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the brochure

frank family


smart information devices

smart solutions


Continued developments in digital technology are providing new highly accessible and versatile tools to help deliver powerful integrated wayfinding, interpretive and promotional information resources. Sid will help you become a Smart Destination whatever your environment – town centre, university campus, transport provider or retail development, Sid can meet all your digital information needs. The new smart member of the highly regarded Frank family, Sid’s standard specification comprises a 316 grade stainless steel frame with a shot-peened finish, an open plinth, and range of digital touch screen and broadcast screen configurations to pick from. However, he can be dressed and accessorised according to your branding, environmental and information needs, by customising all materials and finishes and selecting the screen formats to suite your digital requirements.

frank sign multi signage for city, town on street

sid wide


Universities often occupy complex sites with a large diverse, multi-cultural community and a rapid rate of occupancy turn over. The campus wayfinding information needs are numerous, varied in content and constantly changing. Sid will support you in creating a smart campus with digital information that connects with everyone. The digital wayfinding component can display multiple layers of information with almost limitless flexibility in how and what is displayed. Information can also be update easily and remotely to maintain high levels of user interaction and awareness.

solar powered pedestrian sign for city town onstreet

sid wide tall


Sid will help you promote your local sustainable transport offer and deliver your digital integrated transport information provision onto the street. You can combine a range of digital screen options, broadcast and touch screens to promote your transport options, provide live travel information updates and support customer onward journey planning. Kiosk configurations and sizes can be adapted to accommodate your exact requirements and if there’s something you need that you can’t see here, then we’ll develop it for you.

frank fingerpost sign for city town onstreet

sid slim


Connectivity is key to the effective promotion of your identity and communication of the breadth and depth of offer available in your town/city. Sid will attract and engage with visitors, local community and present accessible digital information highlighting local attractions, publicise current events and encourage greater discovery and engagement. Presenting yourself as an attractive destination will encourage a longer visitor stay, greater spend levels and support a stronger commercial wellbeing.

frank sign multi signage for city, town on street

sid shelters


Sid Shelters offer a brand new modular range of smart transport structures constructed around the smart Sid digital kiosk.  Offering integrated bus flags, roof style options and available in wide variety of configurations, Sid shelters can be detailed to reflect your identity and equipped with the digital screen provision appropriate to promote the local sustainable transport provision.

quality to last decades


fwdesign are hugely experienced in the design of urban realm products and our sid kiosk family represent our 'best practice' solution for today's digital information needs. Our development partner 10squared are the UK’s leading designer, manufacturer and installer of integrated digital solutions. Our collaborative approach delivers a smart information provision, value engineered to minimise cost and tested to ensure longevity. Product modularity means systems can be easily customised, adapted and updated.

frank spec



Sid will help you become a Smart Destination whatever your environment – town centre, university campus, transport provider or retail development, Sid can meet all your digital information needs.


other services


We are experts in core service areas that can be combined to create a seamless offer tailored to support large project initiatives from front end design strategy through to product implementation. We are great team players and love to work collaborately with inspired clients and partner design agencies.

other services



Our digital team delivers creative vision with interactive web content and site construction as a seamless process. We offer a range of design service to suite clients needs from simple websites to the more established with embedded interactivity and e-commerce.

digital map


Digital map - We offer fully coded bespoke maps with GIS for web and mobile use with features including user location display, interactive markers & over layers, walk / cycle / drive trails and routes.

sign location plan


The success on any wayfinding system is dictated by the delivery of the right information in the right place. Our team have many years of experience in strategic planning and locating the best positions for signage and street furniture to compliment the environment. Wayfinding signage should be there when you look for it while enhancing the streetscape and creating a sense of place, not visual clutter.

frank sign multi signage for city, town on street

sign schedule


Our team are experts in managing information content. We have proven development tools to create data structure and manage content review with quality control measures to ensure accurate information content is implemented.

frank sign multi signage for city, town on street



Our maps are very effective communication devices that convey a wealth of diverse information in a visually attractive, easy to interpret and accessible manner. Based on international standards we have developed our own best practise mapping conventions and applied them to the challenges encountered by pedestrians wishing to understand their location, find their destination quickly or easily navigate around the public realm.

frank sign multi signage for city, town on street

information graphics


Our team of graphic designers have specialised expertise in information design for the built environment. We understand the challenges of delivering information in a 3-dimensional format, where physical conditions such as lighting, reflection and crowds of people can all have a significant impact on its effectiveness. With reference to international standards, we test layout options to ensure information is presented in the most intuitive and easily understood manner.

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