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download
the brochure

frank family

smartportal.

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smartportal.

user-centred,
sustainable,
eye catching,
minimal foot print &
cost effective.

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download
the brochure

smartportal?

The next generation of smart wayfinding street furniture. A prominent beacon designed to attract user attention, promote bespoke interactive digital maps and help create a more sustainable wayfinding provision.

smartportal is the cost-effective alternative to conventional large wayfinding map monoliths and vulnerable fingerpost structures. Designed with a small footprint to support easy installation in busy thoroughfares and dwell spaces.


Four graphic faces provide flexibility to create a unique message and identity, with information content including event promotion, local branding, highlight attractions and prominent QR code web links to bespoke interactive maps.

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smartportal
as a marker
.

For all types of routes, smartportal provides user direction reassurance, key attraction promotion and higher levels of information including digital QR code links to complementary digital services. Smartpost has a small footprint supporting easy installation with minimising impact on the natural environment.

The digital revolution has rapidly changed our ways of life. We all now expect speedy access to networked digital information and the ability to effortlessly investigate details wherever we find ourselves. Mobile phones connecting to bespoke digital wayfinding services are the new tools we use to interact and navigate our environment.

digital 
revolution
.

fwdesign specialise in the creation of bespoke digital information resources developed around powerful interactive mapping resources.

 

The resulting Digital Engine delivers a versatile and powerful portal providing speedy user-friendly engagement to networked digital destination maps easily accessed from home computers (anywhere in the world), on-the-street, at smart hub points and on-the-move via personal mobile phones.

 

The latest technical developments now support easy user downloading of map data direct to personal mobile phones and when combined with the phones built in GRS functionality provides a powerful user focussed navigation device.

gallery

gallery

 

smartportal is a cost-effective and sustainable wayfinding solution developed for progressive cities, towns and greenspaces. The images below illustrate how easily smartportal can be customised with different creative application, information design and user focus to suit your specific destination needs.

other services

other services

 

We are experts in core service areas that can be combined to create a seamless offer tailored to support large project initiatives from front end design strategy through to product implementation. We are great team players and love to work collaborately with inspired clients and partner design agencies.

website

 

Our digital team delivers creative vision with interactive web content and site construction as a seamless process. We offer a range of design service to suite clients needs from simple websites to the more established with embedded interactivity and e-commerce.

digital map

 

Digital map - We offer fully coded bespoke maps with GIS for web and mobile use with features including user location display, interactive markers & over layers, walk / cycle / drive trails and routes.

sign location plan

 

The success on any wayfinding system is dictated by the delivery of the right information in the right place. Our team have many years of experience in strategic planning and locating the best positions for signage and street furniture to compliment the environment. Wayfinding signage should be there when you look for it while enhancing the streetscape and creating a sense of place, not visual clutter.

frank sign multi signage for city, town on street

sign schedule

 

Our team are experts in managing information content. We have proven development tools to create data structure and manage content review with quality control measures to ensure accurate information content is implemented.

frank sign multi signage for city, town on street

map

 

Our maps are very effective communication devices that convey a wealth of diverse information in a visually attractive, easy to interpret and accessible manner. Based on international standards we have developed our own best practise mapping conventions and applied them to the challenges encountered by pedestrians wishing to understand their location, find their destination quickly or easily navigate around the public realm.

frank sign multi signage for city, town on street

information graphics

 

Our team of graphic designers have specialised expertise in information design for the built environment. We understand the challenges of delivering information in a 3-dimensional format, where physical conditions such as lighting, reflection and crowds of people can all have a significant impact on its effectiveness. With reference to international standards, we test layout options to ensure information is presented in the most intuitive and easily understood manner.

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